Something of a revolution, and a bit of a hit this week.
‘Viva offers a unique broadcast medium for music enthusiasts to communicate. Not only can listeners finally hear good continuous internet radio (or good radio, period), they can help shift and shape the station’s environment.’
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Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.