Superimpose explain the worth in creating a studio that's culturally rooted and fully independent
- Date
- 11 October 2018
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Superimpose, a global but fully independent studio based in London (and soon LA), were the second to take the stage at September’s Nicer Tuesdays.
Joining us was the studio’s founders Toby Evans and Ollie Olanipekun who took us through the studio’s unique approach to briefs. Rather than go chasing clients directly, Superimpose instead decided to put out the work they would anyway through personal projects, through its side project, Services Unknown.
As a result, Toby and Ollie run a studio where its team are empowered and culturally rooted and clients such as Adidas and Burberry have come knocking on their door to work with them collaboratively.
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