Lettering artist Tyrsa is bringing fresh perspectives to typography

Paris-based lettering artist and graphic designer Tyrsa has an incredibly eclectic portfolio – peppered with big names such as Nike, Childish Gambino, Moncler, Amazon Prime's Swarm and more. There's good reason for Tyrsa's clientele being so varied. He's a graphic artist who truly understands the transformative nature of type. “My work is pretty diverse, but the starting point of all my creations is always based on typography and letters,” Tyrsa tells It’s Nice That. “Typography is the main focus of everything I do.” From brush work to hand lettering to digital font type, Tyrsa does it all. There’s never a moment where his typography broaches into the mundane, but instead every project appears artisanal and fresh. “My work is based on an analogue process, it’s always handcrafted,” Tyrsa explains. “Whether it’s a painted brush stroke, a lettering piece, a typeface and even a logo.”

Amidst his long list of impressive clients, Tyrsa always emphasises “engaging, modern and precise visuals”, taking inspiration from 1970s typographers such as Herb Lubalin, Doyald Young, Tony DiSpigna, to draw out elevated and refined aesthetics in the world of type. His work is proof that for many brands, lettering doesn’t have to be boring. Yet, what’s most noticeable throughout all of Tyrsa’s work is his commitment to always “reinvent the letter, but never lose its meaning, or its beauty”, as he describes.