Launched in January 2007 to mark the start of the Spring couture season, Cathy Horyn’s blog for The New York Times has attracted a dedicated community of followers. It serves as a fascinating accompaniment to her regular features as part of the paper’s traditional fashion coverage. The posts bear the linguistic marks that Horyn has become respected for – informative, structured, concise, loaded with expert opinion and nourished by close relationships with designers, but their success lies in their instantaneous nature. Often written before she constructs longer articles for the paper, the blogs are a compelling document of Horyn’s initial thoughts and ideas throughout the fashion calendar.