I know nothing about surfing, but I am still completely absorbed by the imagery associated with it. Everything from the photography, cine film and movie posters from the era are totally captivating. All of this is documented in the fantastic new book ‘The Book of Surfing’ by Michael Fordham. Documenting everything from ‘The Ride’ to ‘The Vision’ and ‘Surf Legends’ to ‘Surf Culture’ this well designed book has got it all.
Pictured is Montgomery ‘Buttons’ Kaluhiokalani shot by the legendary photographer Jeff Divine. As referenced in the book Divine’s photos of this period are era-defining documents.
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Alex is the CEO of It’s Nice That. He oversees the commercial side of It’s Nice That, Creative Lives in Progress and If You Could Jobs.