Brilliantly logical graphic design work from Sulki and Min Choi

Date
9 February 2015

Seoul-based designers Sulki and Min Choi produce bright, geometric and responsive work. Their practice is rooted in typography; its form, histories and behaviour. It’s driven by concepts that engage with the content at hand whilst managing to consistently retain legibility.

Sulki and Min work with publishers, galleries and cultural institutions, for the Asian Arts Theatre, Gwangju Biennale and Plateau, Seoul. Their catalogue for Before/After: Mass Studies Does Architecture, an exhibition of the work of architect Minusk Cho at Plateau, communicated the process of building through its physical sections. The design decisions were based on symmetry and cycles, with sections divided by shifting background tones. So “Before” focusses on ideas, and “After” on how a building is used and how it is portrayed publicly.

The poster design for These Are the People in Your Neighbourhood, a performance that took place at an elementary school as part of a community programme, used a stencil type that reflected the provisional nature of the programme. The poster started off plain and then took on layers, colours and traces as each event took place.

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Sulki & Min: These Are the People in Your Neighbourhood

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Sulki & Min: Revisionism

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Sulki & Min: Before/After

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Sulki & Min: Before/After

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Sulki & Min: Before/After

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Sulki & Min: Revisionism

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About the Author

Billie Muraben

Billie studied illustration at Camberwell College of Art before completing an MA in Visual Communication at the Royal College of Art. She joined It’s Nice That as a Freelance Editorial Assistant back in January 2015 and continues to work with us on a freelance basis.

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