Viviane Sassen and M/M (Paris) collaborate on new Missoni campaign
How’s a collaboration between photographer Viviane Sassen, Paris-based agency M/M (Paris) and revered fashion house Missoni for a holy trinity of creative ideas? The three got together to create Missoni’s new campaign, with creative direction from M/M (Paris), whose own Mathias Augustyniak created the marble plates featured, inspired by Missoni’s AW15 collection. As such, it’s a palatial ode to marble, which is undoubtedly having a moment – the setting is all natural slate landscapes and rainbow-hued stone, with equal influence from 80s artist Richard Artschwager – and we can’t get enough.
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
Missoni: AW15 Campaign, photograph by Viviane Sassen, creative direction by M/M (Paris)
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Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.