Sunny summer footwear posters from the portfolio of Jorge Primo

It’s searingly hot outside our studio this morning – the sun’s beating down on the brickwork and creating a stifling atmosphere within these four walls that’s causing beads of perspiration to appear on foreheads and bare legs to stick uncomfortably to soft furnishings. Finally summer is here! So we can gripe about the heat in the same way we’ve griped about the rain for the past month.

And what better way to celebrate the transition to warmer climes than with some seriously sunny posters from the wonderfully talented Jorge Primo, poster designer extraordinaire and resident of San Sebastian, Spain (a land where they deal with heat much better than we do). This collection of large-format works was commissioned by shoe retailers Oskarbi and does a pretty stellar job of making footwear fun with bright colour palettes, bold type and some well shod vintage feet. A nice reminder that you don’t HAVE to wear flip-flops the minute there’s a break in the clouds (in fact you probably shouldn’t ever wear flip-flops).