Advertising: Check out this hilarious, short 'n sweet new Haribo advert
- Date
- 24 February 2014
- Words
- Maisie Skidmore
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All too often big, successful companies get caught up in pouring hundreds of thousands of pounds into adverts which still won’t hit the nail on the head, no matter how many celebrities driving sports cars into simulated fires are featured – which is perhaps why it’s so refreshing to see Haribo’s new simple 30 second slot garner so much attention. The ad sees a corporate company meet to discuss their classic Starmix sweets, with the only twist being that they’re lip-synching along to audio of children debating the best ones. The resulting ad is short, funny and to the point, and includes a tip or two on how best to get the most from your confectionary, including fashioning inflatable rings from jellies. Sweet.
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About the Author
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Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.