Anorak launches Dot magazine for pre-schoolers

For the past nine years, Anorak magazine has been making the lives of kids and their aesthetically aware parents that little bit brighter. The brainchild of Cathy Olmedillas, the mag proved to be a revelation in the world of kids’ publishing, which is all too often dominated by brash colours and here-one-minute-smashed-into-bits-the-next giveaways. Since its launch Anorak has spawned offshoots including teen mag Teepee, but its latest offering is Dot, aimed at the under fives.

According to Anorak, it “encompasses all aspects of a child’s life, from jumping in puddles to learning through play. It encourages kids to be resourceful and find solutions using all the tools they naturally have at their disposition: imagination, creativity and fun.”

As we might expect, it looks beautiful, with bold primary colours and adorable character design courtesy of Anna Dunn. It reminds us of Fredun Shapur, which can never be a bad thing. Expect to see under the arm of a Stoke Newington tot very soon.