Aart-Jan Venema's illustrational jungle for Green Man Festival
Dutch illustrator Aart-Jan Venema has created an otherworldly collection of drawings for this years Green Man Festival. A layered and brilliantly coloured jungle, Aart’s illustrational representation of the festival is archetypal with its consistently great campaigns.
“Every year I just love the illustrators they pick,” says Aart. “I was honoured when they reached out to me. I didn’t expect to be able to tick a festival off my bucket list already.” The illustrator was commissioned after the festival saw his work at last years Pick Me Up festival. “The loose, overarching theme is discovery, which fits my work pretty well,” he explains. “I had lots of freedom to merge my world with that of Green Man, the images are full of little stories and discoveries for the viewer.”
The pairing is ideal for the festival, which takes place during August in Wales, as Aart’s illustrations have you longing for endless summer days already. These illustrations are the first of more artwork to come from the illustrator: “I’m still working on more outings for the festival, posters, parking tickets and maps,” which he is completing with Bread Collective.
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Lucy (she/her) is the senior editor at Insights, a research-driven department with It's Nice That. Get in contact with her for potential Insights collaborations or to discuss Insights' fortnightly column, POV. Lucy has been a part of the team at It's Nice That since 2016, first joining as a staff writer after graduating from Chelsea College of Art with a degree in Graphic Design Communication.