Matthew Donaldson: 2 Minute Silence

We all know the drill with Charity singles, lots of celebs gathered in a studio, singing their bit to get a very handy sum of money for a worthy cause. Matthew Donalson’s music video for this year’s Rememberence Day was anything but your standard over the top romp. Instead, a beautiful concept showing 2 minutes of silence with some familiar faces, and if it had gone in the charts at number one yesterday we would have seen 2 minutes of silence on the radio. Fantastic idea, beautifully shot, and it’s not too late to buy it either.