This week’s music video, by director Aoife McArdie is one for the photographer in you to savour. Yes, it’s moving image, but the photographic eye employed throughout is the real star of the show, depicting the British Isles through a wonderfully absorbent lens. The Comets must be dead happy.
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Alex is the CEO of It’s Nice That. He oversees the commercial side of It’s Nice That, Creative Lives in Progress and If You Could Jobs.