Thanks to Anna Higgie for pointing me in the direction of Israeli born photographer Guy Aroch. Now based in the States, Guy has established himself in the worlds of fashion, beauty and celebrity and has worked for the likes of Vogue, GQ and Interview magazine.
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Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.